Know Your Own Strength
GYM Quick Find Search by Zip Code | Search Worldwide Gyms | November 20, 2009
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Concept Club

GOLD'S GYM JUST GOT STRONGER

The new Gold's Gym Concept Club is designed for existing and new franchisees to broaden their opportunity to obtain higher revenues and deeper market penetration. The concept club design offers a friendly, clean environment aimed at attracting a more diverse group of members. The hands-on, customized approach of Gold's Gym will create a market niche different from most of the large fitness chains and other emerging franchise concepts.

Facilities vary but can include:
  • Free weights and resistance machine areas
  • Circuit training area
  • Locker Rooms - men & women
  • Cardiovascular equipment area
  • Personal Training
  • Group Fitness - optional
  • Spinning room - optional
  • Pro Shop - optional
  • Child Care - optional
  • Juice Bar - optional
  • Tanning - optional
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Virtual Tour
Click to download concept video
Click here to download a virtual tour of the concept club.

Get More, For Less.
With a lower capital investment, this smaller format concept club includes: Design, Equipment and Fit Out in a package price that provides you with significant savings, plus the clout of the Gold's Gym legacy. Our new turn-key solution gives you the opportunity to maximize your market/ territories by expanding into areas where penetration is low or customer's needs are not currently being serviced by existing facilities.


perspective
2 New Layouts
  • 8,000 sq. ft. facility
  • 12,000 sq. ft. facility

Facility Includes:
  • Full cardio-vascular and resistance training areas
  • Full service locker room, designed on a smaller scale
  • Additional group fitness components can be added depending on available space configuration.
Fast Track Development
  • Locate your new Gold's Gym for maximum visibility and traffic.
  • Design and Construct your state-of-the-art fitness center to be conveniently located with consistent build out and fitness programming.
  • Provide your members with a comfortable environment by following the "Gold Gym Standards". You will rely on Gold's Gym Franchising Department to keep you on the leading edge of fitness trends.
  • Target men and women who are committed to their well-being, and want a quality facility that is conveniently located where they live or work.
  • Pursue aggressive marketing and sales campaigns aimed at your target audience. Initially focus on a new member campaign, and after the first year transition to an emphasis on referrals and renewals as well as periodic new member drives.
  • Educate. Be an education resource in the fitness field for your members and the community at large. Gold's Gym facilities will help members and the surrounding community learn more about physical fitness.

ATTRACTIVE TERMS
The new Gold's Gym turn-key solution was developed to provide current franchisees with the opportunity to maximize their market territory and to give new franchisees an affordable start-up option.

Benefits
  • Differentiate yourselves from the competition. Establish your gym as a formidable exercise facility by tailoring the services you offer and leveraging
    the reputation that Gold's Gym has established.
  • The new Gold's Gym concept club addresses the barriers to market entry that have been created by the cost of developing a full-sized Gold's Gym.
  • Our new concept club will provide consistency of services offered to all consumers while giving franchisees the opportunity to tailor their gym to meet the needs of their community.
  • Gold's Gym offers both domestic and worldwide development opportunities.

NEW TURN-KEY SOLUTION
DEVELOPMENT OPPORTUNITIES WORLDWIDE